About us

Community Relations

The UW Health Community Relations Program provides $4 million in donations to hundreds of organizations each year. We align our giving strategy to follow UW Health’s diversity, equity and inclusion (DEI) and community health improvement focus areas.
Foundation for Black Women's Wellness 2019

Our commitment

Dismantling racism through our investment in the community

As part of UW Health’s commitment to dismantle racism in ourselves, our system and our community, we have prioritized partnering with organizations led by people of color and historically marginalized communities.

Most of our contributions build upon deep, long-standing relationships and are made in recognition of multiple programmatic connections between UW Health and the organizations. Other contributions are growing our partnerships to demonstrate our commitment to anti-racism, and some are “transformational” gifts that allow an organization to grow.

We are committed to equity-based giving principles:

  • Unrestricted contributions

  • Prioritizing organizations that have historically had access to the least resources

  • Non-bureaucratic: no formal application or reporting required, responsive and nimble

  • First-hand knowledge of the work and intentional partnerships

  • Diverse internal team collaborates for decision-making

UW Health has long been a leader in the fight for healthcare equity in our community. In April 2021, we announced a new $1 million annual commitment to community organizations engaged in antiracism work.

The importance of supporting historically marginalized communities

As a major academic health center, we have a role in interrupting inequities as well as understanding how they came about; the underpinning of these inequities being racism. Racial disparities, including health and wealth, require us to play an active role in supporting and investing in our communities of color.

Centuries of racially inequitable health outcomes have been the result of structurally racist policies and practices in healthcare that directly impact our employees, our patients, and thus our community.







Along with identifying structural racism and interrupting it within our organization, we
also must recognize the inequitable impact of COVID-19 on communities of color and how this pandemic has continued to exacerbate already racially inequitable health outcomes.



View data: Inequitable impact of COVID-19

Organizations led by people of color have 76% less unrestricted net assets compared to organizations led by white people* and only 10% of philanthropic dollars goes to communities of color.** Leaders of color have more lived experience and understanding of the issues they are working to address.

*“Racial Equity and Philanthropy: Disparities in Funding for Leaders of Color Leave Impact on the Table” (page 11)

** Philanthropic Initiative for Racial Equity

Best practices in trust-based philanthropy

Trust-based giving removes power imbalances and emphasizes relationships, which is the cornerstone of our giving program.

We develop genuine, intentional relationships with a diverse array of community members so we are able to have honest conversations about what is going on in the community and what needs to be done. We bring these perspectives to our decision-making.

Having genuine, intentional and ongoing relationships allows us to remove the barriers that require a lot of time from our community partner non-profits so that our investment can reach the people who need it the most more quickly.

While most corporate funders require a formal application, fund only during certain times, and require specific reporting, our focus is on providing unrestricted trust-based gifts.

We also use our relationships with other corporate funders to advocate on behalf of community partners.

Contribution guidelines

Supporting our community partners

UW Health supports more than 200 organizations and programs from the region including health-related non-profits, programs within schools and government agencies, and grass-roots community-based organizations.

In general, UW Health follows these criteria for cash donations or sponsorships:

  • The organization or event effectively addresses a community health priority or a key aspect of our mission.

  • There are direct benefits to our patients and families.

  • The organization supports research into a community health priority at our institution.

  • Our employees are involved and supportive. The organization or event promotes employee and citizen volunteerism.

  • The support positively affects public awareness of our community involvement and the issue or cause.

  • We can support the organization or event at a level that makes a strategic difference to us and them.

  • The organization or event provides direct benefit to our employees and communities.

  • The gift advances our interests as a "corporate citizen" and major employer as well as health care provider.

  • The organization or event cooperates rather than competes with similar organizations and strives to minimize duplication of services.

In general, UW Health applies the following eligibility criteria:

  • Organizations must be non-profit organizations exempt from federal income taxes under section 501(c)(3) of the Internal Revenue Code or governmental bodies.

  • The organization must conduct business without discrimination on the basis of race, national origin, ancestry, religion, gender, gender identity or expression, sexual orientation, marital status, age, veteran status or disability.

  • However, we will consider requests from such organizations when their activities fulfill our general criteria and do not discriminate or focus on content that discriminates. For example, we will consider requests from organizations of a religious nature if the support is focused on a non-religious aspect of their activity.

We do not provide sponsorships or contributions to the following:

  • Political or fraternal organizations

  • Organizations that provide no direct local or regional benefit

  • UW Health events or activities

  • University of Wisconsin activities and events. We direct our financial support through UW School of Medicine and Public Health and other health science schools

  • Individuals or teams (unless part of event sponsorship or for one UW Health team)

  • School-based competitions


Safe Sleep Sabbath Partners







Community benefits report

Living our mission

UW Health provided approximately $230.9 million in total community benefits in FY19. In addition to our annual community relations budget, this includes activities for which we do not get paid from an outside source such as charity care, workforce development programs, community health education, support groups, and medication assistance.

Employee participation

Employees in the community

UW Health employees provide generous support in the form of volunteer hours and donations to many non-profits, schools and other community organizations in our community.

Community relations manages several of the internal drives and activities that UW Health participates in to support our community including:

Employee charitable giving campaign:
Community relations provides support to the annual fall campaign that includes Partners in Giving and Friends of UW Health. For more information, please contact us.

Drive to Share:
Our annual holiday-season drive that benefits Second Harvest, Toys for Tots, Adopt-a-Family.

Results from our last drive:

  • Toys collected through Toys for Tots: 3,000

  • Meals for Second Harvest Foodbank: 70,125

  • Families supported through Salvation Army's Adopt-a-Family: 82

Contact us

We're here for you

Our commitment to equity

Community Relations makes funding decisions in partnership with our colleagues in Diversity, Equity and Inclusion and Population Health.

Learn about Diversity, Equity and Inclusion at UW Health

Learn about Population Health at UW Health