UW Health Nursing: Mission, Values and Vision

Contact Information

(608) 263-6500 (phone)

(608) 263-5778 (fax)



UW Health Recruitment Center, 301 S. Westfield Road, Suite 200, Madison, WI 53717

Our Mission


Nurses at UW Health are the foremost champions of the UW Health mission to “advance health care without compromise through service, scholarship, science and social responsibility.”


By their assessment, decisions, actions, words and deeds, nurses at UW Health live the promise of providing patient and family centered care across the continuum of health and illness. The UW Health Nursing Professional Practice Model supports the organization’s four core purposes: service, scholarship, science and social responsibility.


The following three domains of the professional practice model actualize the four core purposes:

  • Clinical Practice Supports Service: providing the best possible patient care experience and outcomes for all those who need our services and providing programs that support the health and wellness of individuals and populations
  • Professional Development Supports Scholarship and Science: delivering contemporary education for current and future generations of health professionals and conducting a broad range of research to discover the most promising ways to promote health and to prevent, detect and treat illness in people and communities
  • Leadership Speaks to Social Responsibility: doing what is best for the communities we serve through policy advocacy, health care delivery and public health
As a Magnet® organization, UW Health nurses have adopted the Magnet® vision and principles to support the organization vision, "Working together, UW Health will be a national leader in health care, advancing the well-being of the people of Wisconsin and beyond."
The Magnet® vision describes Magnet® organizations as "… the fount of knowledge and expertise for the delivery of nursing care globally. They will be solidly grounded in core Magnet® principles, flexible, and constantly striving for discovery and innovation. They will lead the reformation of healthcare; the discipline of nursing; and care of the patient, family and community."
UW Health nurses are committed to living the Magnet® journey.
Nursing has adopted the organization's values as performance standards in everyday practice. Commitment to these values is evaluated during the annual performance review process.
In addition, nursing has identified specific nursing behaviors that interpret the performance standard for professional nursing practice.
  • Excellence: We strive to be the best, and we work continuously to improve our performance and exceed expectations.
  • Innovation: We pride ourselves on finding new and better ways to enhance quality of care and all aspects of our work.
  • Compassion: We treat patients, families, learners and each other with kindness and empathy. We connect with patients and families individually and personally and engage them as partners in decisions about their care.
  • Integrity: In all of our decisions, we are guided by doing what's right, at the right time in the right place. We focus on the best interests of the patients. We are always respectful and honest with each other, learners and our patients.
  • Respect: We honor patients' right to privacy and confidentiality. We value differences among individuals and groups and we actively listen, encourage feedback and choose the best way to deliver timely and meaningful information.
  • Accountability: We hold ourselves individually and collectively responsible for the work we do and for the outcomes and experience of every patient, every learner, every day.